SeatGeek's first volleyball partner is the Minnesota Forge in a multiyear deal

SeatGeek is the founding partner of the Minnesota Forge, a multiyear deal that puts a national brand behind the women's professional volleyball team ahead of its debut in January 2027, the team and company announced.SeatGeek is also the Forge's official ticketing partner and will power ticketing for all home matches at Grand Casino Arena in St. Paul. It is the first partnership of its kind in Major League Volleyball history, according to the announcement. The Forge is SeatGeek's first volleyball organization.Having a national brand invest deeply as the team's founding partner means a lot to a franchise that has yet to play a match, Michelle Haines, the team's president, told WCCO."I can't understate how much that reinforces what we're building here," she said, adding that volleyball is "certainly the next big thing."She previously worked in the National Women's Soccer League, starting in 2022 with a club in Seattle. Joining Major League Volleyball feels like "deja vu," she said, becaus